Cash-positive Planning
At MyEnviro, we are committed to helping farmers achieve outcomes through smart, future-focused planning. This means continually investing in our platform and exploring options to bring cash-positive outcomes to our clients, while partnering with other technology providers to create seamless solutions.
MyEnviro is the secure, central and certified source of truth for kiwi landowners. Together, we can help you make informed decisions that are both environmentally and financially positive for all farming systems.
WHY DIGITAL: Digital Environmental Footprint
Over time, the farm assurance requirements and regulations imposed on farmers are continuously evolving. By shifting from traditional analogue plans consisting of large printed documents to streamlined digital plans that offer increased efficiency, detail, and adaptability.
By utilising digital solutions like MyEnviro, farmers can now create living documents that evolve with on-farm changes, ensuring that their environmental plans remain accurate, up-to-date, and reflective of the current practices – while driving cash-positive outcomes.
Key MyEnviro Outcomes
- Cash-positive outcomes
- Verify environmental actions
- Prove compliance
- Back up decisions with clear evidence
- Pathways to processor premiums
- Access to sustainability loans
- Ease of auditing
- Live environmental plan
- Documentation storage
- Increase revenue opportunities
- Unlock carbon potential
- Optimise land-use efficiency
- Identify cost-saving practices
- Support succession and long-term planning
- Fresh-water Farm Plan Requirements
- ONE integrated farm plan


Jamie Gaddum
Matangi Station
R & H Ellis
Papawai Farms, Central Hawke’s Bay
Andy & Louise
South Taranaki
Syd Parkes
Hawke’s Bay
Shay Ashworth
Central Hawke’s Bay
Bryan and Kirsty Livesey
Hawke’s Bay
Advisory Services / Why MyEnviro
In addition to the MyEnviro platform (available to all producers, regulators and consultants), MyEnviro offers a range of technical advisory services – enabling practical, on-farm action driven by your environmental and financial goals.
Our team of experienced consultants can provide:
- NZFAP Plus Support (Including on-going support)
- Scenario testing using a completed erosion plan
- Facilitation (e.g. catchments and bespoke groups).
- Overseer nutrient budgets
- Certified Farm Environmental Plans
- Fresh Water Farm Plans
- Consenting
- Asset management services
- Soil Testing
- SHMAK Testing
- eDNA Testing
- Visual Soil Assessment


NZFAP Plus
Unlocking your processor premiums and bank incentives with
- Consolidating documents and records for efficient auditing
- Live, interactive mapping of infrastructure and natural resources
- Land and freshwater management action plan
- Water testing (Including SHMAK and eDNA)
- Soil testing & visual soil assessments
- Overseer nutrient budget
- Cropping management plans
- Biodiversity mapping, planning and monitoring
- Greenhouse gas inventory and action plan
- Adverse events response plan
- Biosecurity planning templates



Our Approach and Focus
UNDERSTAND YOUR POSITION
Starting your journey begins with assessing your current position, including what you currently have versus what you need.
PROVE YOUR POSITION
Data interoperability and farm planning are key tools for providing essential trusted data you need to validate your position.
PROMOTE YOUR POSITION
Sharing your story and linking the consumer to you, the producer, through the regulator community.
How MyEnviro Works

Farmgate
Connectivity
MyEnviro links the many moving parts of NZ agriculture into a secure, central, certified source of truth.
It’s a single platform to measure environmental impact – fertiliser application data, pasture growth, water quality, N leaching and more – all in one place.

Sensor
Eco-System
MyEnviro supports producers and regulators to move to online FEPs – designed for automated data, collective accountability, AI powered analytics and more informed decision-making.

Digital Farm
Environment Plans
MyEnviro supports producers and regulators to move to online FEPs – designed for automated data, collective accountability, AI powered analytics and more informed decision-making.

Artificial
Intelligence
In the long-term, our real-time data eco-system will work in tandem with cognitive AI technology to provide farmers with actionable analytics – turning data into recommended actions and predicted outcomes.

Satellite
Imaging
MyEnviro uses satellite enabled systems to map farms – the first of many data layers that help producers and regulators understand changes in their environment.
We measure environmental impact through a sensor eco-system.
We integrate data that our sensor partners gather from hardware installed on-farm – aggregating a range of monitored metrics (like water quality and pasture growth) for a more complete picture of local environmental changes.
The MyEnviro Team

Brent Paterson
Managing Director
I’ve been in the agricultural sector all my life and farm a 600-hectare property in Patoka, Hawke’s Bay. My wife Jackie and I have two university aged daughters and we are all passionate about ensuring our property exceeds compliance and regulation requirements. In 2005 I founded Rural Directions, a professional recruitment and HR service leading the way for New Zealand’s primary sector supply chain businesses. Shortly after, I started an environmental advisory services business that has evolved into MyEnviro as we know it today. The MyEnviro platform and advisory services that complements it, along with Rural Directions, are run on the same values that we manage our farm – we care about people and the land. I’m excited about the positive impact MyEnviro is having for farmers in enabling them to meet their NZFAP Plus silver and gold requirements, with a 100% audit pass rate.
To get out in front of environmental scrutiny, just prove you aren’t part of the problem. MyEnviro gives Kiwi farmers the confidence to grow sustainably, and prove it to the world."

Ella Deane
Farm Environmental Management Planner
Based in Eastern North Island
BAgSci (Massey University)
Intermediate Sustainable Nutrient Management (Massey University)
Intermediate Farm Environmental Planning (Massey University)

Rachel Joblin
Environmental Consultant
Based in Eastern North Island
BApplSci (Massey University)
Advanced Nutrient Management (Massey)
Greenhouse Gas Management (Massey)
Post Graduate Certificate in Commerce (Lincoln)

Shane Gilmer
Farm Environmental Management Planner
Based in North Canterbury/ South Island
BScience Environment Management
DIP. Marine
Advanced Nutrient Management
MyEnviro Values

Truth
A baseline understanding of our environment. A single source of truth.

Partnership
We empower people with the truth to solve problems and measure progress.

Action
Measure. Act.
Repeat.
From truth, we build partnerships and take positive action
Learn more about MyEnviro
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Contact Us
P: + 64 27 486 4276
E:
P +64 21 900 006
E:
3 The Courtyard,
Village Exchange
4 Te Aute Rd,
Havelock North 4130